Key to success

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I won’t pretend that there is one magic ingredient that will make someone successful in business, or in life for that matter. However, there is one ingredient that will certainly improve your chances of achieving success in those areas. That key ingredient is confidence.

Having a strong level of confidence will instantly make the words you say carry more weight with everyone that hears them. In business this is crucial for many reasons. It will also result in a higher level of respect from everyone you meet and that will, among other benefits, make more people want to do business with you. Confidence is what will make you feel comfortable speaking to important people that can chance the trajectory of your business. It will also allow you to speak in detail about the things you know best with authority which is another crucial aspect of an entrepreneur.

Unfortunately, not everyone is born with a sufficient level of confidence. However, there is a trick that can help develop it. For those that do not have the confidence they wish they had- pretend. Pretending to be confident will often fool people in to thinking you actually are confident. This will begin yielding some of the benefits I mentioned and will actually begin to develop a real confidence in you. Eventually, you will not have to pretend to be confident anymore and will actually live it.

Without confidence (or at least pretending you are) it is next to impossible to achieve the success in business you want. It is a bit of a Catch-22 because success often breeds confidence, but you likely will not have success without being confident in the first place. This is where believing in your abilities (and maybe pretending if you need to) should take over to give the confidence you need even when you have not yet proven yourself.